Tag Archives: uber driver revolt

Marching Backwards into the Next Economy

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[Part of this article originally appeared in my I Drive S.F. column for the S.F. Examiner. This expanded version is from the zine Behind the Wheel 3: From Uber/Lyft to Taxi. To watch the video of the event click here.]

When I agreed to be on a drivers panel for the Next:Economy forum, I wasn’t exactly sure what I was getting myself into. I knew there would be three of us on the hot seat: a cab driver turned Lyft driver, a fulltime Uber driver and me, the Uber/Lyft driver who became a “cabbie.” 

Since making it clear to the moderator during our preliminary interview that I was no fan of the on-demand economy, I figured I was there to be the lone naysayer, or to provide some requisite objectivity. Other speakers at the conference included the CEOs of Kickstarter, GE and Lyft, as well as David Plouffe, Uber’s Chief Adviser. 

On Thursday morning, I woke up hungover with a mysterious gash in my forehead. After a quick shower, I put on a grey suit, a black shirt and my Florsheims. If I’m going to be a dancing monkey, I should at least wear a shiny red hat. 

While on BART, I received word from my friend Maya that her husband had lost his battle with cancer. Even though I knew he’d been fighting the disease for a while, news of his passing hit me hard. 

Bill Doyle, who used the nom de guerre Guss Dolan in his activism on the web, was a hero of mine. A major advocate for progressive politics in The City, he railed against the negative changes he saw happening around him as tech money displaced his friends and the new Silicon Valley workers took over neighborhood after neighborhood and threatened his own ability to remain in the city he loved. He spoke at public hearings about the impact of Google buses and rabidly opposed Airbnb and the rest of the so-called “sharing economy.” 

I admired his tenacity and ferocious wit. When I started challenging Uber and Lyft, Bill’s encouragement meant the most to me. So while my train barreled through the Transbay Tube, I kept thinking, San Francisco lost a true citizen today. 

At the Montgomery station, I climbed the escalator and walked right into the majestic Palace hotel, where the conference was being held. In the green room, I met Eric Barajas, the Uber driver, who, it turned out, organized the protest at Uber HQ in October and is just as disgruntled as I was last year, stuck in a vicious cycle with Uber, barely making enough to survive, but never enough to move on to something better. 

While we waited backstage, I watched the CEO of TaskRabbit on the monitor. She seemed to be selling her company to the audience, which I thought was odd. During the Q&A, a woman asked if “Taskers” were being adequately protected from their clients. 

Huh? 

Who cares about workers these days?

When it was time for our panel, I walked through the curtain into the glare of stage lights. The next twenty minutes were a blur. I just imagined what Bill would say if he’d had the opportunity to voice his dissent at an event like this. 

I ragged on all the proponents of the gig economy. Surprisingly, I got laughs. Both Eric and I trashed Uber. At one point, much to the audience’s delight, I got into a heated argument with Jon Kessler, the third driver, who saw the writing on the wall a year ago and leased a car to do Lyft after six years of taxi driving. 

Eventually, we were ushered off stage and released into a crowded room of networkers who congratulated us on our lively panel, some comparing it to The Jerry Springer Show. 

After talking to several dozen attendees, who paid $3,500 to be there, I realized the conference wasn’t a celebration of the on-demand economy. It was more of an examination of how these advances in technology will impact labor and shape the future of work. Most people I talked to were affiliated with labor organizations or non-profits. I even ran into Steven Hill, whose latest book Raw Deal: How the Uber Economy and Runaway Capitalism are Screwing American Workers rips these on-demand companies a new asshole. 

Still, tech was in the air. The CEOs were there to pitch their disruptive technologies and most of what they said was obvious doublespeak. If the future of work means the end of professionalism and less need for workers, what do we do with all these people being born each day? Isn’t this what Marshall McLuhan meant when he wrote about how we’re driving into the future using only our rear view mirror?

Throughout the afternoon, I took advantage of the open bar, sampled the free food and marveled at the vaulted ceilings, ornate fixtures and chandeliers. The combined experience was Orwellian and surreal.

After the conventioneers went to lunch, I wandered down Market Street with Eric and Nikko to get Chinese food by the pound at Lee’s. Nikko is a filmmaker whom I met at an Uber protest the previous year. He was at the convention as Eric’s guest.

Over chow mein and fried rice, we talked about feeling out of place at the convention. As much as these people seemed to like us because of our performance, there was something off-putting about their acknowledgment. It was obvious they weren’t around real workers much, despite claiming to fight for the rights of workers. 

Then we discussed David Plouffe’s segment the next day and how great it would be to confront him during the Q&A session that would follow. On video.

Hahaha. We all laughed. That would be awesome! 

But wait! Don’t we have badges for the entire convention? They told us we could come back the next day. 

The more we talked about it the more we realized this opportunity was too good to pass up. A plan began to form quickly. We went back to the Palace and, in the extravagant lobby, hatched the plan. 

After spitballing a bunch of ideas, we concluded that Eric should do the talking. He should just get up and speak his mind. No script. The confrontation would have more of an impact if Eric questioned Uber’s claims of helping working people when working people like himself weren’t able to survive driving for Uber. 

Eric was the real deal. He came off as a genuine hard-working parent effortlessly, because that’s who he is. Eric lives in Fairfield. Sometimes, he gets so tired, instead of driving home, he sleeps in his car. When he wakes up, he starts driving again. He doesn’t see his wife or his kids as much as he’d like because he’s too busy trying to fulfill the promise of this “flexible job” to be able to tuck his kids in at night. 

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The next morning, I headed into The City. Nikko and Eric were already there, ready to go. After watching a few presentations, including the CEO of Microsoft talk about “augmented workers,” it was time for Plouffe to hit the stage. 

There was something surreal about seeing his smug face in person, as he bragged about how Uber changes peoples’ lives for the better, how they’re helping the middle class earn extra money, how the flexibility of driving for Uber is great for people with regular jobs so they can tuck their kids in at night… I resisted the urge to shout rebuttals. 

“We’ve onboarded thousands of drivers,” he said proudly. “And in the process helped the environment by taking cars off the road.” 

I wanted to scream, You can’t add thousands of cars TO the road while taking thousands OFF the road at the same time! It’s one or the other! 

He spoke at length about the independent contractor business model, pointing out that they aren’t the first to use it. And that based on their “research” drivers prefer flexibility over a set schedule.

When asked about disrupting the taxi industry, he said, “That’s not something they even think about.”

When Tim O’Reilly, the moderator, brought up our panel from the previous day, Plouffe evaded the question. He was there to sell an idea and anything that contradicted his narrative was irrelevant. Plouffe is a compelling speaker. His carefully crafted presentation was proof that if you tell a lie long enough and tell it well enough, people will believe it, no matter how much evidence there is to the contrary.

When it came time for the Q&A, Eric got up quickly to be the first in line to ask a question. 

“I just wanted to ask how it’s possible Uber is helping the economy when I’m working full time, eleven hour days, six days a week, and I am barely making minimum wage. After all the expenses are factored in, I don’t know whether to pay my phone bill or my PG&E bill.” 

Plouffe, slightly taken aback, suggested that he get together with Uber and talk about options… 

Eric expressed concern that he would be deactivated for speaking out. But Plouffe assured him he wouldn’t be deactivated for speaking his mind, pointing out that the rating system was only used to determine driver quality. Not for retaliation. 

After Plouffe left the stage, everyone wanted a piece of Eric. Champions of workers’ rights and labor reformers wanted him to join their cause. One woman wanted him to speak at a Wal-Mart workers’ rally later in the month. 

I faded into the background. Eric is a compelling figure: the perfect example of a hard working family man just trying to survive in the world. 

After that, we had lunch in the ballroom. They put out quite a spread. We started off with a Caesar salad, followed by salmon with a tasty lemon and butter sauce, white rice, two asparagus spears and some kind of couscous concoction. For desert, a chocolate tart and a cup of coffee. 

Once I’d finished eating, I said what I wish I’d said on stage, but even though I spoke loudly, only the people at our table could hear me: 

“A friend of mine died from cancer yesterday. For two days I’ve been listening to presenters tout this new technology that will outsource work to machines and amateurs and all I can think is, find a cure for cancer and then I’ll be fucking impressed.” 

With that, I wiped my mouth on the fancy cloth napkin, stood up, walked out of the Palace hotel and took BART back to Oakland. 

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The next day, Nikko called to tell me that Eric was kicked off the Uber platform. He was able to log in to the app, but he wasn’t receiving ride requests. He drove around The City for three hours without a single ride.

Unbelievable. Despite Plouffe’s claims on stage, in front of thousands of people, Uber retaliated. Even though several news sites, Business Insider, Fortune and the San Francisco Chronicle, had all written stories about the confrontation, they went ahead and cut him off. 

I immediately phoned Eric. He told me that some high level official at Uber was leaving him messages. They wanted him to come to Uber headquarters and “discuss his situation.” 

Eric didn’t trust them and didn’t want to go alone. He never returned their calls. He told Tim O’Reilly, the founder of the convention, about what happened and Tim offered to go to the Uber offices with him. 

Late that night, Eric went over to Nikko’s apartment. Nikko is also an active Uber driver and they opened their apps next to each other on video. While Nikko’s phone received request after request, Eric’s phone sat idle. 

With undisputable proof, the next day, I emailed Joe Fitzgerald at the Examiner. He got in touch with Eric. 

Joe contacted Uber. They made some bullshit excuse about a problem with his account, but it was obvious what happened. They’d blocked his access to the app for publically calling them out. 

After Joe’s story hit the internet, Eric started received ride requests again. 

As if nothing had ever happened.

Pretty fucked up, right?  

Well… just like every other negative story about Uber, as soon as the news cycle revolved, everyone moved on to the next routine atrocity… 

Still, Eric, Nikko and I all felt a tinge of pride that, even though we weren’t able to hurt Uber’s image, at least we gave them a black eye. 

[Images from the Next:Economy panel. Watch the entire panel discussion here.]

Why I Uber On: The Reality of a Rideshare Driver

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Ridesharing is a racket.

Let’s be real. There’s nothing “disruptive” about taking an idea that already exists, like taxies, and figuring out how to become a cab company without owning a single car. In their current configurations, Uber and Lyft are entirely dependent on their drivers, who are currently in open revolt and quitting in disgust over the latest price cuts as Uber and Lyft fight it out to see who will win the rideshare wars. Despite constantly recruiting new drivers and offering incentives like wage guarantees and bonuses during the first month, after that initial trial run, the cold, hard reality of driving for hire in your own vehicle becomes painfully apparent.

Just like a traditional taxi company, ridesharing is built on the backs of drivers. But for full time drivers, ridesharing is becoming less and less viable. The money just doesn’t add up anymore. And the associated risks with ridesharing only make things worse.

Drivers all across the country are coming to this realization. They’re pissed beyond belief. They’ve taken to Facebook to voice their anger and organize protests, strikes, class action lawsuits and to form a union. They’ve even joined forces with the Teamsters.

The rideshare wars are getting ugly.

Not all drivers are unhappy though. There are still plenty of folks who tell the complainers to stop whining and get another job if they don’t like the way things are with Lyft and Uber. These drivers, who mostly work part time, like to point out that ridesharing is a great second job that offers them flexibility and a decent source of extra income.

I’m always amazed at this attitude, not because of its insensitivity, which is repulsive in and of itself, but it shows a complete ignorance of what ridesharing really is.

These companies are trying to destroy traditional taxi services and the only way they’re going to do that is with full time drivers who are out there twenty-four hours a day accepting requests and keeping the system online. The CEOs of Lyft and Uber know that if prospective passengers request a ride and there are no cars available, those prospective passengers will move on to another service, i.e., a taxi or the bus, and probably won’t try ridesharing again. Consumers are fickle as hell.

Ridesharing is not sustainable with part time drivers looking for something fun to do on a Saturday night.

However, at the current prices, ridesharing doesn’t really make sense for full time drivers. If you’re really going to survive as a full time rideshare driver, you’re looking at driving your car sixty hours a week. Which is no cakewalk. Not just anybody can do that. After an eight hour shift, I’m usually dead to the world and struggle to get back out there the next day.

But there are drivers who do sixty hours a week. Or more. And that’s what makes ridesharing sustainable: the drivers who bust their ass and run their cars into the ground.

Of course, the media only ever seems to focus on the retirees and students looking to make some extra bucks and get out of the house. Because it looks good. It puts a positive spin on ridesharing. But full time drivers and anybody who’s trying to make a decent wage driving a car know what the real cost of ridesharing is. We face serious risks with insurance gaps, troublesome passengers, potential health problems, damage to our vehicles and the financial hardships of constant repair and maintenance, we are denied tips and, with the rating system, we don’t even have job security.

So why keep driving for Uber?

If I’m making less and less money each month while I continue to rack up miles and wear and tear on my car, which isn’t even paid for yet, why do I continue?

Well, I like driving. And I enjoy dealing with people. Sure, there are a lot of stinkers who get in my car and treat me like a servant. The drunks are particularly annoying. But I’ve had some amazing interactions with folks and, after awhile, it gets addictive. You never know who’s going to get into your car.

Still, that’s not going to pay my bills. I can satisfy this need for human interaction in many different ways.

No, the real reason that I keep driving for Uber is because I feel stuck. I’m broke as shit and I’m not sure yet how to get out of the financial hole I’ve gotten myself into. I have an enormous amount of debt. Yes, I could quit driving and get a job at Trader Joe’s. But I can’t wait two to three weeks for a paycheck. I’ll be homeless by then.

Plus, I have an entrepreneurial spirit. I bought into the promise of ridesharing. It’s my own damn fault I didn’t get while the getting was good.

I started driving for Lyft and Uber in March 2014, after I lost my job working in print media. Since nobody really needs editors and layout designers anymore, it’s been difficult to find gainful employment. Especially in San Francisco, where everything evolves around apps and the development, marketing and selling of apps.

So I’ve been doing whatever I can to make a buck: selling stuff on eBay, looking for freelance work, hawking my self-published zines and using my car to drive for Lyft and Uber.

At first, I made decent money with ridesharing. I could drive thirty hours a week and make enough to survive. But then Lyft lowered their rates. Then Uber lowered their rates. Then they both lowered the rates some more. And then some more. They are literally nickel-and-diming their drivers in their attempt to dominate the ridesharing market. Because at the end of the day, these arrogant assholes have to be the top dog. Like evil scientists overcompensating for being such nerds, their ambitions seem to know no bounds.

It’s a goddamn shame. Passengers weren’t even complaining about the prices. They were happy to have a better service.

Now it seems like Lyft and Uber are not just competing with each other but with the bus as well. It costs $2.25 to ride the Muni. A minimum fare for take a car is five dollars. So why not request an Uber for a few bucks more when you don’t feel like walking a couple blocks?

It’s dehumanizing to pick somebody up and be told, “Oh, I’m not going far.” Like that’s a good thing. Occasionally, a passenger will apologize for requesting a car to go a short distance, but saying sorry doesn’t ameliorate the crushing blow of ending the ride at their destination and seeing that $5.21 on the screen of my cracked iPhone. Of which I only see eighty percent, obviously, before factoring in gas and taxes, at the very least.

This has become the reality of ridesharing: slave wages.

And the problem with slave wages is that you can easily wind up in a vicious cycle of poverty.

Each week it gets more and more difficult to climb out of that hole.

So yeah… I keep driving for Uber because I’m hoping eventually I’ll make enough money to take a breath and figure out how to get myself out of this mess. But that day has yet to come. And as the prices keep going down, it may never come and I’ll just continue sinking deeper into poverty.

I should probably start playing the lottery. I’d certainly have better odds.


An earlier version of this post originally appeared on my blogger site.

For more nitty gritty details on my time as an Uber/Lyft driver, check out my blog Behind the Wheel.

These days, I write about my life as a bonafide cab driver for the San Francisco Examiner.

Follow me on twitter

I also do zines about driving for Uber and Lyft.